Strategically messaging your stakeholders
Ah, email. That old, tired communications channel, left behind in the dust by Pintrest and Tumblr. You sent your key contacts a Snapchat this morning, right? No?
You’re hardly alone. Opinion Leaders relies on email because email works – plain and simple. In fact, according to a recent, McKinsey study, email is 40x more likely to produce ROI than social media. Insiders and influencers communicate via email because it’s professional, it’s private and it’s highly accessible. In fact, the rise of tablets and smartphones has made email even more important than ever before.
Our email campaigns help you get business done. Our Rolodex has every decision maker – from the White House to City Hall – and their staff. We build custom email communications and newsletter campaigns to keep them informed.
We build mobile-friendly templates, write crisp, compelling copy and test multiple variables to ensure the highest response rates. Our proven process helps raise open and click-thru rates by more than 20%.
The results? Your message not only being read by those who matter most, but being forwarded around to their networks and colleagues.